1 week down of Crème Brûlée, 1 week to go!
Exactly one week has passed since we released our famous Crème Brûlée Cookie Cup. Last year our team could make & sell about 1500 Crème Brûlée's per week so we were hoping for slightly higher this year.
Last week we made & sold OVER 3000+ (!!) in just Crème Brûlée Cookie Cups ALONE. So we have hand-made over DOUBLE what we did last year 😱 Our team is of similar size to last year, so this shows how much we have truly hustled this year & improved our processes to get as many out to ya'll as possible. I know this may not sound that big of a number to some but to our fledgling team, it is a LOT for us to handle on top of our normal workload.
A few weeks ago I posted a video about how my costs to run the business are skyrocketing. But as I started the business due to my passion for spreading joy through cookies, I have been super resistant at passing the price increases onto my customers as I want cookies and joy to still be somewhat accessible. Therefore, If I don't pass the costs onto customers, the only other way to counteract rising costs, is to sell more (although unsure if I'm being completely naive...but a girl can try...).
So to everyone who has come in for cookies this past week, from the bottom of my heart, thank you. It truly goes a long way for small businesses & helps us to continue to do what we love...which is to spread moments of joy through cookies <3
We have exactly one week of Crème Brûlée left so if you'd like to give one of these iconic treats a go, make sure you pop into any of the stores before then.
All my love, Deanna & Team Mo x